To see the full list of companies that participated in the August 2019 Market Incubator program at NY NOW, click HERE
Atelier Calla is a Haitian artisan enterprise offering handmade jewelry and home decor. Atelier Calla exhibits at Artisan Resource at NY NOW. We asked Christelle of Atelier Calla, some questions about their experience at Artisan Resource at NY NOW and working with ByHand.
1. Why did you select Artisan Resource at NY NOW? What does Artisan Resource offer that other shows don’t?
Artisan Resource is an incredible platform that is curated for the buyer. I felt that the selection of companies showing in this section of NY NOW was chosen to offer a diversity in products from all around the world. Handmade products with a story, history and soul. Also, the support system from ByHand and the NY NOW representatives is amazing. The advice was on point and the focus on promoting the artisan's work in the best way possible was so valuable.
2. How did you know you were ready to exhibit in Artisan Resource?
I was strongly encouraged by Artisan Business Network and ByHand Consulting. I was very impressed at first because NY NOW is such a big show and the competition is fierce, but knowing that Haitian products have had success gave me the confidence to participate.
3. What were your biggest concerns in preparing for Artisan Resource?
The biggest concern was choosing the right selection of products in order to touch and attract the most buyers.
4. What help did you receive from ByHand to help you prepare and be successful at the show?
The webinars to begin with and the one-on-one Skype sessions were very helpful to answer most of the questions I had. Then once on site, the advice on how to present the products in the best way possible was very important as well.
5. How did participating in Artisan Resource impact your business? What results did it bring for your business?
Participating in Artisan Resource gave me an exposure to the US Market that I wouldn't have had otherwise. This is probably the best investment I've made for Atelier Calla. I doubled my sales in export and I have a database of contacts that I can work with for the years to come.
6. What advice do you have for companies exhibiting in Artisan Resource for the first time?
Don't be scared! Believe in your product and your story. Make sure to deliver and prepare for all the questions about your products potential. Buyers will ask.
Expoartesanias - Bogota Colombia December 5-18, 2016
Artisan Resource - New York, NY - February 5-8, 2017; August 20-23, 2017
Caravana Americana - Mexico City, Mexico - April 2017
Peru Gift Show - Lima, Peru - April 2017
New World Crafts - Antigua, Guatemala September 2017
Source East Africa - location TBD - September 2017
Trade + Impact - location TBD - September 2017
Click on the Innovation Showcase below to see all of the amazing companies and links to their sites!
Read about the traditional Peruvian artisans coming to the Smithsonian Folklife Festival. The Marketplace will be open June 24 to July 12 in the National Museum of the American Indian’s Potomac Atrium.
Check out these amazing Artisan Impact numbers! ByHand has worked closely with the International Folk Art Alliance since their inception. We help develop and implement their training programs throughout the year and the difference artisans are making in their local communities continues to change lives everyday!
Join us at Artisan Resource @ NY NOW on Pier 94 August 16-19 for these fabulous programs and new products.
All registered attendees of Artisan Resource and NYNOW are invited to attend Artisan Resource Seminars, presented by Keith Recker of HAND/EYE and Co-Founders Colvin English and Karen Gibbs of ByHand Consulting. See details below. We hope you can make it!
The Market Incubator Program: This August 16-19, fifteen artisan enterprises will be attending our Market Incubator program which supports companies new to Artisan Resource @ NYNOW. This has become a incredible launching point for overseas artisan groups to showcase their products and production capability and connect with US import buyers.
The Design Council: A collaboration between HAND/EYE and ByHand Consulting, The Design Council brings seasoned professional designers together with emerging artisan businesses to build success through new and innovative product development. If you would like additional information on this program, please email us!
Lots of great articles on the HAND/EYE site today about some of the companies we are working with at Artisan Resource at NYNow next week. Take a peek!